If you feel called to guide others toward greater internal freedom.

If you want to be part of the solution and build greater impact.

If you want to be part of a work that feels infinitely rewarding and transforms lives.

If you want to add to your repertoire of skills and help others go deeper on their healing journeys.

It’s time to navigate your own internal wilderness and help others to do the same.



Apply Now


Over the past decade, we have worked together to build and create healing containers for people who want to live consciously, operate at their full potential and leave a positive legacy for the future.

In 2013, we began developing The Wilderness Walk, a program designed to lead participants through their dark and light shadows so they can step more fully into their power and find internal freedom. We soon realized, after witnessing hundreds of powerful transformations through shadow work, that we would need to train others in these powerful healing modalities in order to generate the impact we desired. This is when we birthed The Wilderness Walk Shadow Coaching Program.

Our vision, mission and intention is to offer a rich, deep, transformative experience for people who are committed to their personal growth and to guiding others toward their deepest truth and wisdom. Our Shadow Coach Certification program is designed for coaches (or aspiring coaches) and therapists who are called to add new tools to their repertoire and create a much greater impact with their clients.

Bringing the unconscious to consciousness is our focus. There is so much that people have learned to hide, deny, repress, suppress, or fear about ourselves, but these are simply aspects of what make us all part of the human family.  We cannot become truly authentic or live with aliveness without our willingness to accept all aspects of ourselves with love and compassion.

The time is right. People need what YOU can bring them. We invite you to join us on this journey of self-discovery and recovery of all the disowned pieces of your full humanness, and provide you with the tools so you can help others do the same.

If you feel called, let’s walk this path together.

Suzanne & George


Become a catalyst for change.

Do you feel called to guide others toward the deepest transformation possible? Do you long for a career where you get to make a life-long impact on the lives of those you work with?

A Shadow Coach is someone who, even in the midst of chaos, can access an inner compass and map that can guide and direct others’ footsteps along their journey. They embody their own healing and transformation in order to show others the way. They compassionately hold sacred space and steadfastly witness those moving through a breaking open process. They are committed to internal freedom and true integration of ALL aspects of the human experience. Shadow workers have been seen for thousands of years as torches in the midst of darkness. They know how to see in the dark and help others to do the same.

As a Certified Shadow Coach, you can coach part-time, become an entrepreneur with your own full-time coaching business or even apply coaching skills to elevate your current career. Our graduates have a wide range of talents and come from a variety of professions and backgrounds.

“One does not become enlightened by imagining figures of light,
but by making the darkness conscious.”

– Carl Jung


The shadow is a psychological term for everything we can’t see in ourselves and that has been repressed into our unconscious. It is the ‘disowned’ self. The parts of us we no longer want to claim, including our inherent gifts. The shadow is seen as the “dark side” of our personality because it consists chiefly of primitive, uncomfortable human emotions and impulses like rage, envy, greed, selfishness, desire, and the striving for power. All we deny in ourselves—whatever we perceive as inferior, evil, or unacceptable—becomes part of the shadow.

Our shadow holds our conditioning— all the programmed ways we act, think, feel and choose without ever really knowing why. It is the part of ourselves that we are most “out of touch” with, such as the roots of our unresolved wounding.

As children, we are born whole and complete, but that wholeness is short-lived. The shadow is born in our childhood as a byproduct of certain interactions we had with the people closest to us. Our caretakers make us believe that certain aspects of ourselves are good and others are not. The aspects that are seen as bad are rejected and, consequently, form the shadow.


The bottom line is that shadow work is essential for a fully lived life. Life is a multi-faceted experience that desires to be embraced from all angles in order to be understood and lived fully. If you continue to bury your shadow, you may feel fractured or out of alignment. This leads to the inability to experience a deeper sense of integration and wholeness. Our shadow self blocks us from acting on behalf of our own greatest good and can prevent us from reaching our true potential. When working with the shadow, you have portals to awakening that lead to greater authenticity, creativity, and emotional freedom.

Other benefits include:

  • Healthier relationships.
  • Increased self compassion and acceptance.
  • Overall enhanced state of wellbeing and mood.
  • Better communication with others.
  • Ability to set boundaries in your life.
  • Cease the cycle of self-destruction and self-sabotage.
  • The ability to make more conscious choices and live more in alignment with what truly matters.



Personal instruction by Master Shadow Workers:

  • You’ll learn The Wilderness Walk tools, years of important research from shadow theorists, and numerous shadow frameworks.
  • Hands-on training to build or amplify your coaching business.
  • We’ll show you how to align your own style to build an authentic practice, market yourself with integrity, and find the right clients that can benefit most from your guidance.
  • Being an entrepreneur or a solo business owner doesn’t have to mean doing it alone. We are there to support and guide you every step of the way.
  • Mastery of a powerful process that will impact every aspect of your life and business.
  • Highly-experiential group learning, video modules, calls with the program founders, private coaching with a mentor coach, study groups, coaching labs, powerful frameworks and all the tools to help others transform their lives.
  • Become a part of a community of emerging leaders in a field that has the most potential to change lives. Experience personal and professional growth through the process of transformation as a participant in this program.

Apply Now



Suzanne is a licensed psychotherapist, seasoned shadow coach, writer and speaker. She the founder and creator of The Wilderness Walk, an experiential hero’s journey through the fears of the subconscious mind and the pain of the wounded heart. She designed the journeys to help others integrate ALL aspects of their being, both the light and dark. Her three and nine-week journeys are changing lives all over the world and leading people on a path toward internal freedom. Suzanne co-founded the Shadow Coach Certification Program in order to create more impact and global healing. Suzanne works with courageous souls who want to embody the best versions of themselves and be a positive ripple in this world for others. She has a passion for the mountains, animals and nature. She is currently working on her first book.


George Herrick is co-creator of the original Wilderness Walk, and since then has been a creative contributor as well as a powerful collaborator with Suzanne. George is the founder of SoulDeep Living, a coaching process that supports people in taking courageous action toward the life that matters most to them. His classes, retreats and coaching lead others through transformational experiences and creative expression to live inspired lives. A life and recovery coach, artist, initiated shamanic practitioner and ceremonialist, George works with people who want a deeper connection to their soul and express their personal, human divinity with compassion, wisdom and a sense of service to something greater than themselves. He is the author of the best-selling book, “STONE WARRIOR; Confronting Life’s Dark Challenges with Stone Art and Meditation,” about his journey through the shadows of recovery from cancer and addiction.


Foundations of Shadow Work

Suzanne and George will teach you the powerful tools and concepts of shadow work methods and how to implement them in your life and business.

Tools to Build Your Business

We understand the need for guidance and practical methods to support building a successful coaching practice. We will share with you many hands-on tools from marketing, finance and business.

Virtual and Live Retreat

You will attend a live virtual retreat at the beginning of your process and will end with an in-person three-four night retreat as a way to complete and integrate the process.

Coaching Labs and Study Groups

These will be used for hands-on practice as well as an opportunity to integrate the material in a more visceral way. This space will provide you the answers to your questions and give you deeper clarity of how impactful this work can be.

Online Learning Space

The online learning space houses all your curriculum—videos, audios, and documents. It’s also where you’ll find your interactive class discussion forums, where you can interact with instructors, and where you get to know other coaches.

Classes and Mentoring

Our live classes use a video conferencing platform. During the program you’ll have monthly classes as well as small breakout room practices, discussions and instruction. These classes will be highly interactive and give you ample time to ask questions, practice techniques, and go deeper into your own healing and learning.

“Unless we do conscious work on it, the shadow is almost always projected: That is, it is neatly laid on someone or something else so we do not have to take responsibility for it.”

– Robert Johnson


The Wilderness Walk Shadow Coach Certification process is designed to give you the opportunity to become completely comfortable and confident as a Certified Shadow Coach.

We are currently working on becoming ICF accredited.

Completing the Wilderness Walk Shadow Coach Certification process includes the following:

  • Completion of required self-study modules and objectives in the online learning space.
  • Coach in at least six observed coaching sessions during the training.
  • Attend a minimum of 80% of the calls LIVE.
  • Coach at least 65-70 hours outside of class (paid or unpaid).
  • Complete two written exams based on what you learn and practice during the training.
  • Schedule and complete 4 one-on-one mentoring sessions with your assigned Mentor.
  • Schedule and complete 2 personal development sessions with one of the facilitators.
  • Record three 30-minute coaching session to review with your Master Coach Mentor during your mentoring sessions.
  • Once your written exams, understanding of material, ability to navigate your own shadow experiences and coaching recordings meet the required standards, you will become certified.


  • Certificate of completion verifying eligibility for application for International Coach Federation (ICF) certification at the Associate Certified Coach (ACC) or Professional Certified Coach (PCC) level.*
  • Access to the Certified Coaches Community
  • Ongoing access to all materials and resources.
  • Access to free ongoing training when available.
  • Highlighted as a Shadow Coach on The Wilderness Walk website.
  • Certified Shadow Coach logo to place on marketing materials and website.
  • A discount on all Wilderness Walk courses, products and retreats.


“Everyone carries a shadow, and the less embodied in the individual’s conscious life,
the blacker and denser it is.”

– Carl Jung



Facilitated by Elena Lipson

Elena Lipson is a Certified Conversion Copywriter and Online Business Mentor. She helps her clients remove the word clutter from their online presence and uplevel their messaging so that their work resonates deeply with their ideal audience more effectively. She combines her insight into personal growth, self-mastery, and copywriting to support business owners with done-for-you copywriting services and aligned marketing strategies. Elena is obsessed with dance, sushi, long meandering meals and hikes with friends and family, visiting new places and discovering their unique magic.


Facilitated by Suzanne Hanna and George Herrick

In this class you will get a clear understanding of your values and standards and how they impact the coaching process. Maintaining clear internal and external boundaries are key to ward-off burn out and misalignment. It is also vital to have clarity around who you want to serve and the overall mission of your practice.


Facilitated by Holly Morphew

In this class you will discover the necessary resources needed to set up or amplify your coaching practice.You will learn how to build a business that is abundant and sustainable through creating your product suite and pricing, building systems for flow, positioning yourself as an expert, and managing your finances.


Facilitated by Lindsay Pera

At the intersection of Soul Purpose and Path, Sacred Commerce and Leadership and Legacy, we find the sweet spot of Right Livelihood. In this class you will learn these three pillars in depth in order to create a rich and fruitful practice.


Facilitated by Chantelle Adams

Your story is the foundation of your business, your message, your content and your offers. When you dive deep into your story, you will gain the clarity necessary to share your work with the world in powerful and inspiring ways. Through this class you will be able to connect the dots from your life experience to your life’s work and finally understand your unique message.

“There is no light without shadow, just as there is no happiness without pain.”

– Isabel Allende




Metaphors are a powerful and safe tool used to access the  shadow parts of ourselves and bring them into conscious awareness.



Learn about the impacts of trauma on the body and the psyche. The cost of trauma and addiction is fear, disconnection, pain and shame. Learn about how this impacts the collective shadow and ripple effect on different cultures.



The shadow develops through familial, cultural, and relational experiences and begins to create a false persona out of the need for survival.



Understand the archetypal parts of ourselves and how they show up in our psyche. Learn how these parts can either sabotage or support us.



Learn the ways that we hide, suppress and deny our shadow parts and the impact it has on our mind, spirit and body.



Learn how interpretation, projection, mirroring, and blame perpetuates the shadow through our most intimate relationships.



Our emotions are great teachers and allies. Learn how to navigate shadow emotions like fear, shame, guilt, anger, and grief.



Learn about the fear we experience around love and joy as well as upper limiting and our fear of success and power.



Learn how a myriad of creative expressions are a powerful portal to accessing and healing the shadow


Virtual Online Training — Can be taken from anywhere in the world

(9) Monthly Modules

(36) Pre-Recorded Video/Audio Trainings with accompanying PDF’s and Tools

(9) 90-minute teaching intensives with Suzanne and George

(9) 60-minute Coaching Labs with either Suzanne or George and Teachers Assistant.

(9) 45-60 minute Study Groups with Master Coach Instruction

(4) Private Mentor Sessions for ongoing support

(2) Private Shadow Coaching Sessions for Personal Development

Dedicated Mentor Coach Throughout Training
Coaching Toolkit with Exercises, Worksheets, and Business Tools
Business Learning Modules & PDF’s to Support Your Business
Private Student Forum with 24-7 Access to the Group
Virtual and 3-day LIVE in-person Retreat
Access to Educational Video Library
Access to Graduate Community after Completion of Program

Investment: $6,495 USD (Payment Plans Available)

Apply Now

Once application is received we will set up a free consultation call in order to answer any questions and share more about the program.


Once you complete the 10-month program you will have the opportunity to access ongoing education, training, support and supervision. We HIGHLY recommend that you join for a minimum of one year. This will help you to increase your confidence in this work and stay connected to a lot of amazing like-minded people!!

A Supportive Community Forum of Coaches
Ongoing access to Education Library
Small Supervision Groups
Monthly Community Calls for Ongoing Education and Support
Discounts on Retreats

Annual fee of $497


 Natalie Gentry- Body-Centered Practitioner and Coach

I enrolled in the Shadow Coaching certification program because I found that my clients had issues that went beyond the physical paradigm; I wanted tools to support them and I wanted a skill set that would help me to shift my business to include coaching the shadow elements that clients rarely explore. What I’ve discovered was so much more. This program is also helping me to unravel challenges I’ve struggled with as well. Bottom line: the better I’m able to understand and work through my challenges and roadblocks, the better able I am to serve others. This is a wonderful program…I highly recommend it!

Elizabeth Davidge- Healing Shame Practitioner and Shadow Coach 

I am trained to work with shame. Working with the Jungian understanding of how the shadow is created and functions has created a far greater framework for effectively working with shame and other hidden but very alive emotions, experiences, and beliefs within any of us. This deep, complex work is accessed and our own familiarity allowed to grow through the multiple modalities built into the coursework. Of equal importance, there is support for the personal discovery that will happen for participants as they become aware of the world of the shadow within themselves as well as how to bring this work to clients on a professional level.

Lori Kaufman- Creativity Coach 

If you are looking to expand your ability to support yourself and your clients as they transverse their healing journey, the Shadow Coaching Certification is for you! Suzanne and George come together to bring their expertise and passion for exploring the shadow. They provide an extensive framework for understanding and working with the shadow along with mentorship, community, and a vast library of excellent coaching tools to support your practice and strengthen your capacity to support your clients safely and with integrity.

Carolyn Carlson-Intuitive Massage Therapist, Creative Healer & Shadow Coach

Having done Shadow work over the past 6 years in my personal journey work, I knew that I wanted to be able to bring it to others in my professional offerings. The information I am learning and the tangible tools that I am being given have helped me to feel comfortable in my coaching sessions with others. The material is provided in a multi-tiered approach so that all learning styles can engage and become enriched in the certification process. If you are seeking a quality, well-rounded Shadow Coaching Certification look no further.